The British newspaper The Telegraph published an article on a very creative initiative that has just been launched in Amsterdam in order to improve the connection between tourists and the local community. Visitors are invited to ‘Marry an Amsterdammer for the day’.
The experience starts off with a wedding ceremony in the vibrant student neighbourhood De Pijp, whereafter the newlyweds go on a honeymoon in the city of Amsterdam. It’s a unique way for visitors to discover the city in an authentic and personal way. The goal of the campaign is to encourage people to leave the classic tourist trails, connecting them with local people who want to make Amsterdam a better place by sharing their culture with their guests.